In this episode of the Collective Clicks Podcast, host Brandon Baitman interviews Pete Reese, who shares his remarkable transition from house flipping to building an $8 million land investing empire in just two years. Pete reflects on his early experiences in real estate, starting with a modest $50,000 profit from flipping houses, which eventually led him to discover the benefits of land investing.
Pete explains that land investing is less cumbersome than flipping houses, with fewer complexities such as tenant management or construction challenges. This streamlined approach has allowed him to achieve impressive financial success, including generating approximately $8.2 million in revenue in 2023, with a target of $20 million for the current year.
The discussion also covers Pete's unique marketing strategies, which effectively blend direct mail and pay-per-click advertising. He highlights how direct mail remains a staple in the land investing space, targeting motivated sellers and generating a significant return on investment—averaging $30,000 profit per deal against a $3,500 mailing cost.
Listeners gain valuable insights into why land investing can be a more accessible and profitable venture compared to traditional house flipping. Pete's journey and strategies provide inspiration for anyone interested in entering the real estate market.