Guest Episode

PPC Essentials Part 6: How Bid Strategies Fit Into Your Google Ads Strategy

Bid strategies are the backbone of any data-driven Google Ads account. But which bid strategy do you choose? In this episode, we review each of the bid strategies, their pros and cons, and how we recommend using each of them.

In this episode of the Collective Clicks Podcast, Brandon Bateman and Garret Cragun talk about bid strategies in Google Ads. They cover the basics of the Google Ads auction, the different bid strategies you can use, and how to adjust your bids for different campaign goals. They also discuss a powerful PPC strategy involving shared conversion actions across multiple accounts that can help you get better results. If you want to master bid strategies and improve your Google Ads campaigns, this is the episode for you.

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Guest Episode

TV Ads: The Game Changer Your Business Needs with Luke Winter

In this episode, Luke Winter reveals why TV advertising remains a game-changer for businesses looking to scale quickly. He discusses the unique advantages of TV ads in building trust, targeting the right audience, and maximizing ROI. Whether you're new to TV ads or looking to improve your current strategy, this episode offers actionable insights to help your business succeed through effective television campaigns.

Guest Episode

Using TV Ads to 10X Your Real Estate Business | Get Tony Javier’s Playbook

While ROI is an important metric, some marketing channels bring benefits that go beyond simple conversions. Inbound strategies reduce labor, while channels like TV advertising build credibility and brand trust. By considering the intangible value of different channels, companies can create a more sustainable and respected brand.