In this insightful episode, we delve into the nuances of lead management with industry experts discussing effective strategies for immediate outreach and maintaining a strong follow-up process. Emphasizing the golden rule of making the first outbound call within five minutes of lead contact, the conversation highlights the importance of combining immediate phone calls with automated texts and emails. The experts advocate for a multi-channel approach, underscoring the need for at least 14 outreach attempts within the first 90 minutes to ensure maximum engagement.

They address common pitfalls, such as being too quick to disqualify leads based on perceived motivation, stressing the value of recognizing different types of motivations, including personal, financial, and repair-related. By setting a benchmark of a 90% contact rate within the first 24 hours and employing varied communication methods—like traditional mail—investors can enhance their lead management processes and significantly improve their closing rates.

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