Discover how Rich Wonders went from homeless vacuum salesman to real estate mogul, sharing his proven strategies for maximizing profits through novation deals and delivering exceptional service.
In this engaging conversation, Rich Wonders elaborates on the nuanced strategies in the real estate market, particularly focusing on wholesaling and novation. He emphasizes that different strategies are suited for different situations and types of properties. For instance, when faced with a choice between a quick wholesale deal or a potentially more lucrative novation, Trevor tends to favor speed and liquidity, particularly if he has numerous deals in progress. He explains that in scenarios with a small profit margin, the appeal of a quick cash flow can outweigh the risks associated with listing a property.
Trevor reveals that the paperwork he uses has been proven effective over three years and among 400+ members of the Rainmaker Community, ensuring that they maintain a solid legal foundation without any legal issues. He employs a purchase and sale agreement tailored with specific language and opts for an attorney-in-fact to facilitate transactions, which streamlines the process while maintaining transparency with sellers regarding the profits he stands to gain.
A critical aspect of his approach is setting clear expectations for sellers from the outset. By consistently communicating the financial outcome for the seller, minus any liens or taxes, Trevor establishes trust and reduces the likelihood of friction during the process. He notes that addressing sellers' concerns and maintaining open lines of communication are vital, particularly since many sellers come from vulnerable situations where their property is a significant source of stress.
Trevor advocates for treating the selling experience as a journey rather than a mere transaction, focusing on providing a five-star service. This service-oriented mindset ensures sellers feel valued and informed throughout the process. He highlights the importance of meeting sellers' emotional needs by offering assistance beyond just the financial aspect, such as helping them move or make necessary repairs to their homes.
The discussion shifts to the common fear among wholesalers about sellers being upset upon discovering the potential profits. However, Trevor claims he has never lost a deal over this concern. He attributes this to effective communication and the assurance that the sellers understand their own financial outcome will remain unchanged, regardless of his profit margins.
Trevor stresses the necessity of pricing properties correctly and securing offers within a reasonable timeframe to avoid frustration among sellers. He also discusses the importance of a thorough discovery phase during which he seeks to understand sellers' needs before even discussing price. This patient, empathetic approach contrasts sharply with the aggressive negotiation tactics some in the industry employ, fostering stronger relationships and ultimately leading to successful closings.
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