How a Wholesale Real Estate Investor Scaled to 250+ Deals by Mastering PPC Advertising
How a Wholesale Real Estate Investor Scaled to 250+ Deals by Mastering PPC Advertising
Jon was initially hesitant to invest heavily in PPC. He had concerns about the ROI being realistic, as well as the long "vesting period" required for PPC to start producing results.
He was used to relying on outbound tactics like cold calling and direct mail, and was unsure if PPC could truly drive the volume and quality of leads they needed.
"If I could eliminate every other marketing channel in my business and have it be 20 deals a month solely from Bateman PPC, I would do it. There the freshest, easiest, cleanest, most consistent leads with the highest margins."
Ready Door Homes' PPC Breakthrough:
They started big - $15,000 monthly across Memphis and Dallas-Fort Worth. At first, the results were lukewarm. But instead of giving up, they got strategic.
The game-changer? Focusing on one market. This pivot transformed everything. Within a month, they were landing 5-6 deals through PPC. These weren't just any leads - they were high-quality prospects that drove their most profitable transactions.
Compared to cold calling and direct mail, PPC leads were gold. More motivated. Further along in the process. The result? They cranked their business to over 250 deals a year, with a killer 4-5x return on ad spend.
The secret? Commitment and relentless optimization.