Bateman Collective

Real Estate SEO Masterclass #4: Outrank Any Competitor With 3 Backlink Strategies (with Zach Blackburn)

Most real estate investors can’t explain why their $10,000 SEO investment produced zero ranking improvements. The answer lies in a fundamental misunderstanding of which keywords actually generate seller leads versus which ones just burn budget. While competitors capture motivated sellers searching “buy my house cash,” many wholesalers remain trapped optimizing content that ranks but never converts. This breakdown reveals the exact on-page strategies that separate deal flow from wasted spend.

Real estate investors face a critical problem: agencies optimize for blog traffic while motivated sellers search high-intent phrases that drive actual deals. This masterclass exposes why your homepage controls 75-80% of organic business potential and how most REI companies unknowingly destroy rankings through keyword cannibalization and duplicate content. You’ll discover the precise 40-45 keywords that convert distressed sellers, learn data-driven prioritization methods that focus budget on revenue-generating terms, and understand why the EAT framework determines whether Google trusts your house-buying content. The episode also reveals smart AI content strategies that boost rankings without penalties and explains why traditional blogging delivers poor ROI for most wholesaling companies.

Learn the data-driven keyword research and on-page optimization framework that helps house buyers dominate high-intent searches while avoiding the duplicate content and cannibalization mistakes that waste marketing budgets.

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Real Estate SEO Masterclass #4: Outrank Any Competitor With 3 Backlink Strategies (with Zach Blackburn)

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