Bateman Collective

How Glide Homes got a 6.5X through PPC

Learn how Glide Land & Home, a startup real estate firm, overcame their PPC doubts and achieved consistent deal flow through Bateman Collective’s targeted digital marketing.

Summary

This case study shows how partnering with Bateman Collective for PPC marketing led to immediate success and sustained growth, despite initial skepticism based on past experiences.

The Challenge

Cooper Connelly’s team was wrestling with some serious marketing hurdles:

Tight budget. Previous PPC failures. A business model that zigzags between house flipping, rentals, wholesaling, and land deals. And zero in-house expertise in pay-per-click advertising.

They’d been stuck in old-school marketing mode – direct mail, texts, cold calls. PPC felt like a risky unknown. But they were ready to break out of their comfort zone and find a smarter way to generate leads.

Client Review

“Since Bateman, we’ve had a lot of traction and a lot of good marketing leads… I think our first month with Bateman, we ended up getting three deals under contract and three deals closed. Since then we have closed several deals every single month through Bateman’s PPC marketing”

Cooper Connelly
Owner at


How we did it:

How We Worked Our Magic:

We zeroed in on the right targets – from distressed property owners to potential land sellers. But we weren’t just chasing numbers. We wanted quality leads that actually mattered.

We didn’t just set campaigns and forget them. We are constantly fine-tuning, watching performance, and suggesting smart tweaks.

The key? Staying flexible. We adapted quickly to market shifts and Glide Land & Home’s changing needs. What started as skepticism turned into a game-changing partnership.

The result? Targeted leads that actually moved the needle.

The Results

Bateman Collective’s PPC campaign turned Glide Land & Home from a skeptical real estate startup into a thriving business, delivering consistent deals and exceeding Cooper Connelly’s initial expectations.

cost per contract – $2300
Average Deal Spread – $15,000

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How Glide Homes got a 6.5X through PPC

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